How do you improve a best selling work horse? That was the tough task facing Mark Andy when it decided to re-invent its 2200 series. With more than 2000 installations of the press already in operation worldwide, making it the all-time most popular press of its type, Mark Andy turned to its VOC (Voice of the Customer) program.
VOC allowed Mark Andy to realise practical solutions to everyday challenges in today’s ever changing market for printed packaging, and bring more functionality to the 2200 series. Through re-engineering, using the latest design and build technology, the new 2200 adds more features and options to its already impressive range of capabilities.
Available in three distinct models, the L, the XL, and the XLS, the 2200 offers more versatility, reliability, and ultimately profitability, according to Mark Andy. All three models can be upgraded at any stage to grow and expand as the customer’s business grows and evolves.
According to Mark Andy ‘seeing is believing’ and label converters will be encouraged to arrange an early ‘test drive’ of the new 2200 series with a live demonstration of the new 2200 on the Mark Andy stand 5C10 at Labelexpo.