Build a Repeatable Color Process
A job can hit its color target perfectly today. The challenge is getting back to that same result the next time it runs.
Different mounting tape, anilox selection, plate parameters, ink formulation or an undocumented press adjustment can introduce variability from one run to the next. ColorSmart helps bring those variables under control by establishing a defined production baseline your team can reference every time the job returns to press.
The result is a more predictable starting point, less time spent chasing color and a repeatable process your entire team can follow.
How the ColorSmart Program Works
Listen
Every pressroom is different. MAPP specialists begin by understanding your production goals, recurring color challenges, applications and current operating environment.
Evaluate
We review the relevant areas of your prepress, plate room and pressroom workflow, including your equipment, materials, color management practices and operating procedures.
Recommend
Based on what we learn, our team recommends the combination of plates, mounting tape, anilox rolls, doctor blades, ink and other critical components best suited to your equipment and applications.
Calibrate
Your press is fingerprinted and calibrated under controlled production conditions to establish a performance baseline and confirm the curves, settings and operating parameters required to achieve the desired result.
Document
We turn that optimized process into a standardized color specification and operating procedure your team can use to reproduce established results over time.
LISTEN → EVALUATE → RECOMMEND → CALIBRATE → DOCUMENT
ColorSmart is Not Limited to Mark Andy Presses
The program can be applied to Mark Andy equipment as well as presses from other manufacturers, making it especially valuable for converters with mixed press fleets or production spread across multiple facilities.
Color Smart helps turn successful color from something your operators have to recreate into something your pressroom knows how to repeat.
With MAPP technical expertise, press fingerprinting, optimized pressroom products and documented operating standards working together, your next repeat order starts with a proven process already in place.
With Color Smart, your team can:
Reproduce established color targets more consistently across repeat jobs and shifts
Make material and setup decisions against a documented baseline
Reduce variability caused by changing products or operating practices
Give less-experienced operators clearer production guidance
Identify opportunities for additional operator training
Maintain a repeatable standard as production requirements evolve
More Than Just Products
Color Smart is built around the technical expertise behind Mark Andy Print Products.
MAPP specialists work alongside your team to provide guidance, training and ongoing support, helping you understand not only which products to use, but how those products work together as part of a repeatable production process.
That gives your operators a documented reference for production while helping your business reduce dependence on knowledge held by only a few experienced individuals.
