February 24, 2021 | Tahnee Alves

Mark Andy Adds Infrastructure to Support Digital Growth in North America

To better serve the growing digital label market, Mark Andy has announced the addition of nine individuals to the company over the past six months to support the continued development of its Digital Business Unit in the U.S. and Canada.

With well over 250 digital hybrid placements in the region, significant year-over-year sales increase, and the recent expansion of its digital hybrid portfolio with the introduction of Digital Series iQ to the Digital Series family of products, the company has invested to ensure even more successful results in 2021 and beyond.

Joining the Digital Service team are Mat Nelson, Keith Tweten, and Kurt Albeck. Nelson is a Digital Service Technician primarily responsible for the service and maintenance of the inkjet presses and moved to the Digital Business unit from the Mark Andy Flexographic training group, having extensive experience with Performance Series and 2200 presses. Tweten has completed his training on Digital One and Digital Pro and will be cross-trained on inkjet technology. Albeck joined the inkjet team in November and will work primarily with the installation of new presses. “As we scale the service team, we strengthen our regional coverage, guarantee timely service response, and minimize customer downtime”, says Clark Mansur, Digital Service Director, Mark Andy.

Mansur also highlights the promotion of Rob Balash and Agustin Fernandez. “We are excited to promote Balash from a Preventative Maintenance Technician for flexo to a Field Technician in our Digital Business Unit, as he brings extensive flexo knowledge and experience to our hybrid solutions.” Fernandez has accepted a new position as Digital Parts and Contracts Administrator. In the new role, he will be responsible for all Digital customer billing, inkjet-related digital parts sales, contact placement, renewal, and entitlement, and he will assist with regular financial reviews of the Digital Service department’s operation.

To support the digital prepress operation and new sales installation, Mark Andy onboarded two Digital Workflow Solutions Managers, Terry Milano, and Jack Bazzell, who joined the team to help streamline workflows and produce maximum quality work with optimum efficiency.

Supplementing the sales team are Ted Bright, who rejoined the group in October as a Digital Sales Manager in the Midwest, and Johnny Bass, the new Digital Sales Manager for the Western region.

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The newest team members of Mark Andy Digital

Bass is the Mark Andy Digital equipment technical sales presence responsible for representing Mark Andy’s digital sales channel within nine states: Washington, Oregon, Idaho, Montana, Wyoming, Utah, Nevada, Arizona, and California. He comes to Mark Andy with a wealth of both corporate leadership and capital equipment sales experience and a shared mission to serve customers.

“My intention is to use my background knowledge and experience to serve customers and help them meet and exceed their business goals, and to effectively and properly represent Mark Andy’s portfolio of digital solutions”, says Bass.

“Johnny’s professionalism, integrity, network of contacts, and hard work have enabled him to develop a proven track record of sales excellence. His background includes sales leadership positions within various industry suppliers’ organizations, making him a strategic addition to the Mark Andy sales roster”, says Dave Medlar, Vice President – Digital, Mark Andy.

“Aside from all the knowledge and experience these nine people are bringing to Mark Andy, we are excited about the opportunity we have to deepen our commitment to our customers and the industry we serve. Each new member of the Digital team understands our mission to be a Total Solutions Partner to the printing industry and the customers’ supplier of choice through high-quality and innovative solutions that drive customer profitability and are fully dedicated to helping Mark Andy meet that gold standard”, adds Medlar.