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This article is taken from the 04-2012 Issue of NarroWebTech magazine. For the full story, click here.
With approximately 9000 companies, employing 45,000 people, the Polish printing industry overall is growing at a rate that will soon see it join the top ten in the EU, according to recent forecasts. Currently valued at around EUR 50 billion per annum, the Polish print business is predicted to grow by 15% in the next three years, with exports continuing to rise at around 11%. Although the current export volume has grown little since the global economic problems began in 2008, it has doubled since Poland became part of the EU in 2004. Export markets typically are Germany, France, Czech Republic, Austria and Slovakia, with Russia and Great Britain also represented.
As a relatively »young« industry – taking the starting point of modern private enterprise as 1990 when the Soviet Union collapsed the print industry in Poland has a remarkably high proportion of well-educated staff, which is seen as one of its major advantages, along with good access to technology and a thriving demand both internally and externally. The increasing costs of resources along with residual administrative and legal regulations from former times, continue to depress margins, but in general, the industry is performing well.
This is confirmed by Warsaw based Digiprint Sp. z.o.o, one of the country’s leading suppliers of graphic arts equipment, and representative of a portfolio of international prepress and printing technology manufacturers, including Mark Andy, Rotoflex, Esko, HP Indigo, Miller Weldmaster and Fotoba. Founded in 2000, the company has a staff of 30, many of whom are graduates of the printing school in Poland. Since 2007, Digiprint has been a sales distributor for Mark Andy, and in five years has installed more than 40 flexo presses in Poland.
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